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RV Recovery Is Focus of Media Coverage

 The RV industry’s recovery and bright prospects for 2014 were the focus of media coverage from the 51st Annual National RV Trade Show in Louisville. News of the industry’s rebound on display at the show appeared in four national media organizations, as well as an array of local outlets in Louisville and Indiana.

Highlights included:

•  An Associated Press story that appeared in publications nationwide reporting that the RV industry was expected to surpass 300,000 shipments this year for the first time since the recession.

•  Forbes.com reported that high consumer confidence and an improved economy was spurring strong sales of motorhomes and trailers, and that continued growth was predicted for 2014.

•  Bloomberg Business Week reported that the biggest vehicle news of the week was not the recovery of the auto industry, but rather was coming from the RV show in Louisville.

•  During discussion of the uptick in U.S. auto sales, CNBC analysts also talked about the RV industry’s projected growth in 2014, and what it means for the overall economy.

The National RV Trade Show received extensive coverage in local media outlets as well. Please visit the News Room at RVIA.org for a complete run-down of show coverage in the mainstream media.


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