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RVIA President Richard Coon To Retire

Richard Coon will retire from his position as president of the Recreation Vehicle Industry Association on Sept. 30 of this year. Coon had been the association’s president since January of 2006.

“In the 10 years under Richard’s leadership, RVIA has made great strides on many fronts and weathered the Great Recession,” said RVIA Chairman Derald Bontrager. “Richard was the right man at the right time. Knowing Richard, I don’t think retirement means he’s slowing down. He will be greatly missed, and I wish him well.”

Bontrager, who is also president and CEO of Jayco, will convene a Presidential Search Committee to identify Coon’s successor. The process is expected to proceed through the spring, and conclude by early summer.

Prior to becoming RVIA’s president, Coon enjoyed a 30-year career in the RV industry, including his role as Director of RV Business for Cummins Power Generation. He succeeded David Humphreys, who had held the position for three decades.

As RVIA president, Coon spearheaded initiatives to expand and improve technician education, create global opportunities for RV manufacturers and suppliers, create a unified North American RV market by harmonizing marketing efforts and RV standards between the United States and Canada, upgrade the RVing experience for customers, better relations with RV dealers and the campground industry, and welcome park model members back into RVIA. He successfully steered RVIA and the industry through the biggest economic downturn since the Great Depression, and leaves the association in a strong financial position.

“Taking the position of RVIA President back in 2006 has proven to be one of the best decisions of my professional career, and I’m really proud of all we’ve accomplished,” said Coon.  “RVIA is made up of a great group of volunteer members and a staff of dedicated employees who work so well together to advance the success of the RV industry.  It has been a great ride, and I look forward to watching the industry continue to flourish in the years to come.”


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