There are 137 press release items available. Showing 61 through 70: Go RVing Introduces New TV Spots for 2010 [View]
Innovative, animated television commercials with the same timely “Go Affordably, Go RVing” theme as the print ads and a bold new look and theme song are expected to capture a new audience for Go RVing in 2010.
Launching in mid-February, the campaign will introduce Go RVing’s “Ambassadors of Affordability,” animals from the popular “What Will You Discover” print ads animated with voices and cutting-edge special effects, to communicate RV value messages. Published: Saturday, November 28, 2009.
Go RVing Media Budget to Double for 2010 [View]
Anticipated growth in recreation vehicle production will enable Go RVing to invest twice as much in advertising in 2010, further boosting the momentum of industry recovery. Published: Saturday, November 28, 2009.
Innovative, Interactive GoRVing.com to Launch in 2010 [View]
Reinforcing the innovative look and value theme of Go RVing’s new “Ambassadors of Affordability” TV ads, GoRVing.com will launch a state-of-the-art interactive microsite in early 2010. The site will utilize new technology and programming, allowing more interactivity than the current website to keep visitors entertained and bring them back. Published: Saturday, November 28, 2009.
Optimistic Industry Readies for 47th Annual National RV Trade Show [View]
RVIA’s 47th Annual National RV Trade Show brings 2010 product lines, thousands of industry officials and a renewed sense of optimism to the Kentucky Exposition Center (KEC) in Louisville, December 1-3, 2009. With pre-registration numbers for show attendees higher than last year’s numbers – and RV dealer pre-registration a full 15 percent higher than at this time last year, industry members are feeling positive as they head to the show, which comes on the heels of encouraging sales this fall at consumer shows across the country.“This year’s show provides a rallying point for the RV industry as we start to recover from a historic recession,” said RVIA President Richard Coon. “And I’m glad to say that we have many reasons for optimism. RV shipments are improving, Americans still love our products, and the forecast is for market growth in the upcoming year. I think we will have a strong show that will help speed us along the road to recovery.” Published: Wednesday, November 18, 2009.
NYSE’s William Freund to Speak - Seminar Fee Reduced [View]
New York Stock Exchange (NYSE) Chief Economist Emeritus William Freund will deliver, “What is Ahead: A Focused Analysis of the RV Industry,” Thursday, December 3 at 8:00 a.m. in the KEC South Wing Mezzanine Level Ballroom. RVIA has reduced the seminar fee to $40, ensuring that more 47th National RV Trade Show attendees will be able to attend the seminar for a detailed insider’s view of the state of the stock market and what’s ahead for the RV industry. Published: Wednesday, November 18, 2009.
RVIA Adds Seminar on USDA Guaranteed Loan Program to Louisville Schedule [View]
Mark Brodziski, Business and Community Program Director for U.S. Dept. of Agriculture (USDA) Rural Community Development, will present a workshop Wednesday, December 2, at the National RV Trade Show on a guaranteed loan program that is available to members of the RV industry. Published: Wednesday, November 18, 2009.
Go RVing Will Unveil New Creative [View]
New Go RVing TV ads and website content developed this year by The Richards Group under the supervision of the Go RVing Creative Work Group will debut at "Outlook 2010: Let the Sun Shine” on Tuesday, December 1, in Louisville, Ky. The creative materials are set for release in early 2010. Published: Wednesday, November 18, 2009.
RVIA to Host RV Centennial Booth at the National RV Trade Show [View]
RVIA will host an RV Centennial booth in the Kentucky Exposition Center (KEC) South Wing Lobby C during the 47th National RV Trade Show. Show attendees are encouraged to stop by the booth for information about the upcoming year’s celebrations and activities. Published: Wednesday, November 18, 2009.
Third Annual RV-C Network Fest to be held in Louisville [View]
The popular “RV-C Network Fest,”hosted by the Technical Subcommittee on CAN, is expected to draw enthusiastic crowds again this year to demonstrations of RV-C, a unique RV multiplexing system designed and approved by RVIA technical sub-committees. Published: Wednesday, November 18, 2009.
NYSE Chief Economist Emeritus to Speak at National RV Trade Show [View]
William Freund, the New York Stock Exchange’s Chief Economist Emeritus and a world-renowned expert on productivity, the markets and globalization, will deliver “What is Ahead: A Focused Analysis of the RV Industry” on Thursday, December 3 from 8 – 9 a.m. at the 47th Annual National RV Trade Show in Louisville, KY. Published: Monday, November 9, 2009.
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