Behind The Scenes Of The Go RVing Ice House Shoot

Jun 7, 2021

Jeremy Pinckert of Explore is an Emmy Award winning director of commercials and branded content. Time and time again, Jeremy has proven that he has the eye-catching vision for monumental shots and performances. 

We asked Jeremy to take us behind the scenes on one of his more interesting shoots on a frozen lake.

Jeremy Pinckert’s Behind the Scenes:

When we heard from our longtime client and friends at Go RVing that they wanted to feature a story about the entertaining, quirky and downright endearing ice fishing culture up in Minnesota (or Minny – so-da to the locals) we were of course ecstatic. 

The opportunity to tell the actual stories of real people is a process we have worked hard to perfect over the years. We’ve worked with this client to film the stories of real people as they’ve gone hiking in Acadia National Park, “Girl Camped” together in the Poconos, urban-camped in downtown Atlanta, day-camped for Lollapalooza, thrown a tailgate party at the University of Florida, and bonded during an outdoor guys trip adventure in Miami. 

This project would be very similar in many ways, but was quite different in one important aspect: the majority of the story would take place in and around an 8,000 pound RV on a frozen lake 1 mile from shore. That means camera department, G&E, makeup, crew, and supporting cast would also need to theoretically be on a frozen lake in a second RV. Also the shoot couldn’t happen until early March, when ice fishing is beginning to shut down for the season. 

Normally when a production company gets a call for a new potential shoot, we all factor insurance into our AICP bids. Sometimes an agency will state they are specifically covering insurance, but often the production company will. According to Chris Johnson of Johnsonese Brokerage, a Chicago-based company helping to insure projects filmed here for 13 years, there are two approaches to a production company insuring a shoot. They can either contract a new insurance policy for each shoot, which gives flexibility in their overhead and the policy. Or they can carry a DICE (Documentary Industrial Commercial Educational) Production Package policy which in effect covers all normal shoots during the course of a particular year. 

Check out the rest of the article from Reel Chicago here.