Leadership Conference
February 23-25, 2027
The Ritz Carlton Dove Mountain in Tucson, AZ
Register Now!
The RV Industry Association's Leadership Conference brings together top-tier executive management, as well as next generation leaders from across all segments of the RV industry who are spearheading change in our dynamic industry. The conference features a mix of keynote addresses and panels, impactful networking, and leadership development. The conference sessions and panels are designed to help nurture talent, provide a space to develop a deeper understanding of critical industry issues, and connect with the next generation of leaders in the RV industry.
Sizzle Reel
Who Should Attend
RV industry manufacturers, suppliers, dealers, campgrounds, media and marketing leaders are welcome to attend!
Attendee Registration Rate: $995 (includes all sessions, speakers, meals, activities and networking events)
Spouse Registration Rate: $295 (includes all meals, activities and networking events)
Hotel
The Ritz Carlton Dove Mountain
15000 North Secret Springs Drive, Marana, AZ 85658
Group Rate: $389/night
Cradled at 3,000 feet in the dramatic canyons of the Tortolita Mountains northwest of Tucson, AZ, The Ritz-Carlton, Dove Mountain, a Forbes Travel Guide Five‑Star retreat near Tucson, invites Leadership Conference attendees into a world of adventure and tranquility. This peaceful desert oasis offers a quiet retreat where you can enjoy a range of enriching experiences: 27 championship holes, a Five-Star spa, Ritz Kids, a sprawling swimming pool complex, and the freedom to hike and bike 26 miles of scenic trails under endless skies.
Deposits and Individual Cancellation
A deposit of one night's room and tax charges and credit card information authorizing the deposit will be required from each individual at the time of reservation. All deposits for individual room reservations are fully refunded if a room is cancelled three (3) days or more prior to the arrival date. A penalty equal to one night of guest room rate and tax is charged if cancellation is not received three (3) days or more prior to the arrival date. If you do not use a credit card, a cash deposit of $50 per night per room for incidentals will be required upon check-in. Personal checks, money orders, or a valid American Express, Visa, Mastercard, or Discover number and expiration date will be needed for the deposit.
Schedule At-A-Glance
Monday, February 22
- Board Arrivals
- RV Industry Association EC Meeting
- Joint Board Reception
Tuesday, February 23
- All Day: Conference Arrivals
- 8:00am - Noon: RV Industry Association Board of Directors' Meeting
- 8:00am - Noon: RV Dealers Association Board of Directors' Meeting
- 12:30pm: Golf
- 1:00pm - 3:00pm: RV Learning Center Board Meeting
- 2:00pm - 4:00pm: Government Affairs Committee Meeting
- 3:00pm - 5:00pm: Go RVing Board Meeting
- 6:00pm - 8:00pm: Leadership Conference Welcome Reception
Wednesday, February 24
- 8:00am - 10:00am: Group Team-Building
- 11:00am - 11:05am: Welcome Remarks
- 11:05am - 12:15pm: Industry Leadership Panel
- 12:15pm - 1:10pm: Lunch
- 1:15pm - 2:00pm: Keynote: Dan Heath: Moment Makers
- Dan Heath is a bestselling author and expert on creating meaningful experiences that leave a lasting impact. Known for books including The Power of Moments, Made to Stick and Switch, Dan explores how organizations can turn everyday interactions into extraordinary moments. His keynote will challenge RV industry leaders to think beyond the products they build and sell and recognize the unforgettable experiences and memories they help make possible.
- 2:00pm - 3:00pm: Park Perspectives (3)
- 3:00pm - 3:15pm: Refreshment Break
- 3:15pm - 5:00pm: Workshop: Riaz Meghji: Connected Leaders: Why Every Conversation Counts
- Riaz Meghji is a human connection expert, author and former television host who has spent his career exploring what makes conversations meaningful. Drawing on thousands of interviews and his work with business leaders, Riaz shares practical strategies for building trust, strengthening relationships and communicating with greater intention. His interactive workshop will help attendees become more connected and effective leaders by making every conversation count.
- 6:00pm - 9:00pm: Reception
Thursday, February 25
- 8:00am - 8:15am: Emerging Leaders Coalition Graduation/Induction Ceremonies
- 8:15am - 9:00am: Keynote: Robin Thurston: Why the Future Belongs to Experiences That Make Us Feel More Human
- Robin Thurston is the CEO of Outside, Inc., a leading platform connecting people with outdoor experiences, adventure and active lifestyles. A technology entrepreneur and outdoor enthusiast, Robin brings a unique perspective on the intersection of consumer behavior, digital innovation and the growing desire for authentic experiences. His keynote will explore why people are seeking more meaningful connections with the outdoors and what these shifting expectations mean for the future of RVing.
- 9:00am - 10:00am: Park Perspectives (3)
- 10:00am - 11:30am: Workshop: Michael Easter: Why Growth Begins Outside Your Comfort Zone
- Michael Easter is a bestselling author, journalist and expert on the science of human performance and behavior change. Best known for The Comfort Crisis and Scarcity Brain, Michael explores how embracing discomfort, uncertainty and new challenges can help us become stronger, more resilient and more capable. His interactive workshop will challenge attendees to step beyond familiar routines, rethink their limits and discover how meaningful growth begins outside the comfort zone.
- 11:30pm - 12:15pm: Lunch
- 12:15pm - 12:30pm: RV Business Leadership Awards
- 12:30pm - 1:15pm: Panel
- 1:15pm - 2:00pm: Keynote: Craig Zablocki: Why Great Leaders Take Their Work Seriously and Themselves Lightly
- Craig Zablocki is a motivational speaker and humorist who uses laughter, improvisation and audience participation to help people approach work and life with greater creativity and perspective. Known for his high-energy presentations, Craig challenges leaders to let go of unnecessary stress, embrace spontaneity and rediscover the power of fun. His keynote will bring a refreshing dose of humor while demonstrating how taking ourselves a little less seriously can make us better leaders.
- 2:00pm - 2:10pm: Closing Remarks
- 3:00pm - 5:30pm: Outdoor Group Activities (UTV Tour, Jeep Tour, Hiking, Pickleball)
- Guided Hiking (two options): Cactus Discovery Hike is easy to moderate with a walk amongst giant Saguaros on the Lower Javelina trail, sampling seasonal desert edibles and taking in panoramic views from Pride Rock (350’ gain in elevation). The Upper Javelina trail is a heart-pumping moderate to strenuous climb, rewarded with sweeping views west over the golf course toward the mountains and sunset. (550’ gain in elevation).
- Jeep Tour (limited availability, additional $95 cost): We'll be going on an unforgettable adventure in the heart of the Sonoran Desert! Discover the secrets hidden beyond what meets the eye on a thrilling 4 x 4 Eco Tour. Experience the pristine beauty of this unique landscape with a cowboy guide and take in some of the most breathtaking panoramic views Arizona has to offer.
- UTV Tour (limited availability, additional $95 cost): Experience the rugged beauty of Southern Tucson on an exciting guided UTV adventure through the Sonoran Desert. Guests will navigate scenic trails surrounded by towering saguaros, native desert vegetation, and sweeping mountain views. An experienced guide will lead the group while sharing insights into the area’s landscape, history, and wildlife. Along the way, guests can enjoy memorable photo opportunities and a refreshing sense of outdoor adventure. No previous off-road driving experience is required.
- Pickleball (limited availability): Join us for a friendly round of competition at the pickleball courts on property. You don’t need to be an avid player as there will be a pro onsite providing tips and tricks to enjoy the game.
- 6:00pm - 7:30pm: Closing Reception
Friday, February 26: Departures
Contact The Team
Conference Management: Jeremy Greene / 571-665-5871
Registration: Kelly Smith / 571-665-5872
Sponsorship: Dana DelVelcchio / 571-665-5848
Hotel: Michelle Biersner / 303-868-2787
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