RV Sales Reporting ‘Through The Roof’

Dec 30, 2020

With limitations placed on travel this year, some Americans opted to hit the road in RVs. While demand for recreational vehicles spiked this year, seen as a safer way to travel during the COVID-19 pandemic, James Ashurst, executive vice president at the RV Industry Association, said the road trip-ready vehicles were already trending with consumers.

"Obviously the RV industry has been in the spotlight during the pandemic but if you look back as far as 1980, the industry has really been surging in terms of growth from 106,000 units back then to over 420,000 units this year with an expectation of over 500,000 in 2021," Ashurst told Cheddar.

Florida-based Lazydays RV reported Q3 sales of $194.6 million, a 40 percent increase year-over-year. Many of these sales can be attributed to young first-time buyers looking to experience nature, he said.

"It's been countrywide that we've seen sales through the roof," Ashurst added. 

"We've really been trying to lower the age of buyers and renters and trying to appeal to people who are passionate about getting outdoors."

Check out the full article from Cheddar here.

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