First-time RV buyers in 2022 continued the trend of younger and more diverse buyers entering the RV lifestyle. While the love of road trips, wanting to use an RV as an basecamp for other outdoor recreation, and traveling in comfort continue to be top reasons for purchasing an RV, for the first time, wanting a place to stay while working was the most selected reason for making an RV purchase.
Additionally, the ease and affordability of RVing were the most important motivations for RV travel with 32% of buyers citing avoiding common travel hassles and 30% citing the ability to save money on travel costs.
View the infographic below for even more stats on the newest RV buyers.
The survey, commissioned by the RV Industry Association, included 600 completed surveys of RV buyers who purchased their first RV in 2022. The surveys were completed online via an outbound solicitation sent to a cross-section of U.S. residents via online panel sources that are statistically balanced to ensure the sample drawn from is representative of the U.S. population along key demographics including age, gender, income, and ethnicity.