The RV Industry: All The Comforts Of Home And The Office With The Benefits Of The Outdoors.

RV Industry: Numbers To Know

Economic Impact


Billion Dollars

The RVs Move America Economic Impact Study revealed the RV industry has an overall annual economic impact to the US economy of $140 billion



Median Age of a New Buyer

The RV Industry Association's latest research into new RV buyers showed the median age has dropped to just 32 years old

2 in 5

2 in 5

Want to Work Remote in an RV

Best of both worlds! 39% of new RV buyers purchased their RV because they wanted a place to stay and explore the outdoors while still having access to their work

Vacation Cost Comparison Study

A new study conducted by an outside, independent firm has found that RV vacations cost much less than other types of vacation travel, even when factoring in fuel prices and the cost of RV ownership. According to the study, commissioned by Go RVing and the RV Industry Association, CBRE Hotels Advisory Group found there are average cost savings of up to 60% for a four-person travel party, while a two-person travel party saves up to an average of 46%, depending on factors such as the type of RV and type of vacation.

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The RV Path to Purchase Journey

From demographics to sources of research to reasons for travel, the profile of prospective and current RV owners is constantly evolving. Go RVing partnered with Ipsos, the global leader in market research, to develop a comprehensive look at the buying process customers go through for their first-time and repeat purchases. Told through an easy-to-follow story about Dan and Rachel, a recently married couple in their late 20s, RV Industry Association members can use these critical insights on what elements of the journey are most impactful to furthering RV enthusiasm and some key recommendation on how companies can enhance the purchase experience and create greater brand loyalty.

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Go RVing RV Owner Demographic Profile

The Go RVing RV Owner Demographic Profile is the most comprehensive study of RV ownership ever conducted, providing deep insights and perspectives on the demographics and ownership habits of RV Owners, Former RV Owners, and RV Intenders. It includes purchase motivations, travel and usage trends, and importance of specific features and accessories across meaningful demographic and generational breakouts. The report also features an RV Owner Segmentation report that identifies seven distinct clusters of RV ownership based on psychographics, hobbies, interests, and usage.

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News & Insights

Education & Training

Donate To The RV Technical Institute’s Kevin Phillips Scholarship This Giving Tuesday

On Giving Tuesday, consider making a lasting impact by contributing to the Kevin Phillips Scholarship, a noble initiative named in honor of a dedicated RV industry leader. This scholarship serves as a gateway for individuals seeking to embark on a fulfilling career as RV technicians...

November 28, 2023
Industry News

Outdoor Recreation Contributes Over $1 Trillion To U.S. Economy

Today the U.S. Department of Commerce’s Bureau of Economic Analysis (BEA) released economic data from the Outdoor Recreation Satellite Account for the year 2022, showing the largest economic impact in the history of the Account and outdoor recreation’s powerful and positive economic impact on the U.S. economy. These new figures reveal that outdoor recreation generates $1.1 trillion in economic output...

November 17, 2023
Industry News

Go RVing Partners With Jennifer Hudson Show To Gift Vacation To Parents of 3 Diagnosed with Cancer

After Californian parents-of-three Zak Salazar and his wife, Cori Salazar, both received a cancer diagnosis only months apart last spring, the Go RVing team partnered with the Jennifer Hudson show to present the Salazar family with an all-expenses-paid vacation. This will give the family an opportunity to spend quality time together when they’re ready...

November 16, 2023

CARB Low NOx Rule Will Require “Clean Idle” Engine Labels On January 1, 2024

In September of 2021, the California Air Resources Board (CARB) adopted the amended Omnibus Low NOx regulation which established more stringent NOx and Particulate Matter standards applicable to new 2024 and later Model Year medium- and heavy-duty diesel engines. Warranty and useful life periods were also lengthened...

November 16, 2023
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