There comes a point where you just have to get away.
As July looms and the coronavirus pandemic persists, consumers across the country are reinventing the vacation experience. Some are bringing the resort experience to their homes. Others are taking their homes on the road.
"People just don't want to go to the Hilton right now, no matter how good the Hilton's name is," said James Buck of Premier Luxury RV Rentals in New Jersey and Miami.
Early on in the pandemic, consumers spends were “one and done” purchases based on perceived needs in the current environment, according to The NPD Group.
The New York firm that has been tracking the performance of retail sectors during the outbreak found money piling into vacuum cleaners, home soda machines and hair trimmers. Other stay-at-home sectors with slightly more stay power, such as hair color, gaming devices and puzzles, also saw considerable year-over-year gains.
In June, however, cabin fever began to set in big time, said Matt Powell, a sports industry adviser for NPD.
“There’s a sweeping trend at play here; from the backyard to the campground, consumers are seeking refuge in the outdoors,” Powell said.
Check out the full article from NorthJersey.com here.